Realistically how much of my time will I need to invest to get value/results?
Not as much as you think — but more intentionally than you might expect. In the beginning, you’ll invest a few focused hours completing your brand intake and curating your existing materials for us — your book, blogs, posts, speeches, and anything that sounds like you. From there, our team (and your custom ABBI) do the heavy lifting: building your brand bank, training your bot, and shaping your strategy.
FAQAIHOW
1 min read
Q: Realistically how much of my time will I need to invest to get value/results?
A: Not as much as you think — but more intentionally than you might expect.
In the beginning, you’ll invest a few focused hours completing your brand intake and curating your existing materials for us — your book, blogs, posts, speeches, and anything that sounds like you. From there, our team (and your custom ABBI) do the heavy lifting: building your brand bank, training your bot, and shaping your strategy.
Once we’re up and running, your time commitment averages about 1–2 hours per month, reviewing strategy updates, giving quick feedback, or joining short alignment calls. The system is designed to learn you so you don’t have to keep reteaching it.
Think of it like training a brilliant intern who never forgets anything. You invest time up front, then they multiply your output for years.
The ROI: you stay in your creative zone while we scale the rest — content, campaigns, and reach — all in your authentic voice.



